Inside Aesthetics (IA) is best known as a podcast. It was first conceived by Dr Jake Sloane in 2018. Fed up with the hype and misinformation on social media about the aesthetics industry, he invited his good friend David Segal to be his co-host on a new podcast. They started recording episodes to showcase expert guest insights and to share their experiences. 

Each episode of IA explores injectable topics, aesthetic content and insider business knowledge. With a bit of tinkering of their content over the last five and a half years, IA has become the world's most listened to aesthetics podcast with over 1.79 million listens in over 100 countries. (Statistics from Apple Podcasts and Spotify, August 2024)  The weekly episodes of IA have become a key source of information for injectors and those in the industry to learn together.