Episode 129 · Business of injecting

The injector mindset and how to supercharge your aesthetics business with Miranda Pearce

With Miranda Pearce, Co-founder, SkinViva, Manchester, UKHosts Dr Jake Sloane and David Segal

About this episode

Miranda Pearce is an aesthetic marketing, mindset and motivation expert based in Manchester. She co-founded SkinViva, a leading cosmetic clinic, with her husband Dr Tim Pearce and is self-taught in aesthetic marketing.

We open with one of the hardest questions every injector faces: how to price yourself in a saturated market and feel confident charging what a skilled injector is worth. We then explore reducing no-shows and last-minute cancellations, growing word-of-mouth referrals and patient loyalty, handling complaints, and marketing to patients rather than other clinicians.

Miranda also shares her expertise on mindset: combating injecting anxiety, dealing with limiting beliefs and rebuilding confidence after a complication.

What you'll learn

  • How to price yourself with confidence
  • Using deposits to reduce no-shows
  • Building patient loyalty and referrals
  • Overcoming injecting anxiety

Topics

  • Business of injecting
  • Pricing
  • Mindset
  • Patient experience
  • UK

Full transcript

The full transcript for this episode is coming soon.