About this episode
In an already crowded social media world, Meta launched a new app called Threads. Within days it became the fastest downloaded app ever, beating even ChatGPT and passing 100 million users in its first week.
But is an app that seems built to take on Twitter relevant to aesthetic businesses? Dr Jake and David are joined by our new marketing manager, Kendel Young, to find out.
We cover how Threads works, Twitter versus Threads, early results, where patients actually spend their time, referrals versus social media, brand voice, text versus visual content, claiming your handle, missing features and DMs, Instagram broadcast channels and predictions for engagement.
What you'll learn
- What Threads is and how it differs from Twitter
- Whether clinics should be on Threads
- How to keep your brand voice consistent
- Why you should claim your handle early
- How Instagram broadcast channels work
Topics
- Marketing
- Social media
- Threads
- Hosts
Full transcript
The full transcript for this episode is coming soon.