About this episode
In The Business of Injecting episodes we host injectors and clinic owners to discuss the business side of their clinics: the financial struggles, difficult decisions, friction points, staffing, hiring and firing that every aesthetic business owner faces.
In Chapter 24, Lisa Price shares her 21-year journey building Jade Cosmetic Clinic, from a career in midwifery to opening her first clinic in Cairns, then expanding to two and then three clinics. She talks openly about the brutal realities of growth, including staffing, scaling, theft and the decision to close one location.
We also cover leadership, knowing your numbers, getting the right business support, how marketing and patient acquisition have changed, and the personal side of ownership: family, boundaries and planning for the future.
What you'll learn
- Lisa's move from midwifery into aesthetics and opening her first clinic in Cairns
- Scaling from one clinic to three, and the risks that come with growth
- Why she closed a location, and what she learned
- Staffing, leadership and managing younger teams
- A regulator raid, its aftermath and knowing your rights
- Knowing your numbers and choosing the right business coach
- Family, boundaries and planning an exit
Topics
- The Business of Injecting
- Clinic ownership
- Scaling a clinic
- Staffing
- Leadership
- Regulation
- Business coaching
- Succession planning
Full transcript
The full transcript for this episode is coming soon.